CASE STUDIES

Welcome to our ever-expanding library of inspiring TV advertising case studies. We have two sources for this library: winners and shortlisted entries of the TAMI Awards and also ADFX Award winners (thanks to IAPI) . The ADFX Awards are based on proven  impact, and honour the most effective advertising campaigns that appeared in the Irish market. The TAMI Awards are held to recognise and celebrate inspired uses of TV and to celebrate the best in TV planning. Happy reading!

TAMI Awards: Winner-Best Ongoing Use of TV and GRAND PRIX: Lidl and Mediaworks "The role that TV plays in a brands’ evolution: from functional advertising to emotional brand building.."

Date added: 29/03/2019 Case Studies, TAMI Winners

" We used media that would create stature, using a mix of high impact outdoor and TV, which launched with 60 seconds allowing us to shine a light on how passionately and seriously women played Ladies Gaelic Football." (2018 Lidl)

Date added: 20/11/2018 ADFX Awards, Case Studies

"At least 92% of the adult population in Ireland saw our launch ads on TV over the 5 weeks at least once, with a further 1 million impressions on VOD." (2016 Supervalu)

Date added: 20/07/2018 ADFX Awards, Case Studies