Judging Criteria

The main part of your entry should be uploaded via our Awards Force Platform.

Please provide high-res logos. A minimum of two will need to be uploaded to cover the Agency and the Client logo. Each entry should be accompanied by a minimum of two high-res images. These might be campaign stills, examples of other media used or other amplification activity; whatever helps visually tell the story of your entry. Each entry should be accompanied by a minimum of one video asset. This should be the TV ads or content in question and should be high quality.

We will request sign off  from winning brands/agencies to feature their winning case studies on the TAM website. However please mark if any sensitive information is for judges eyes only.

JUDGING CRITERIA/MARKING FOR:

 

 

TV captures the attention of your target audience

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