WHAT WE DO

Nielsen TAM employs advanced data collection methodologies and data measurement science, to capture which channel is being watched, as well as who is watching and when they are watching, inclusive of time-shifted viewing (TSV). This document gives a full explanation of the TAM Ireland Nielsen service in a simplified easy to use format.

Date added: 19/09/2017 What We Do

Have you ever wondered how TAM measures television viewing for the whole of the Ireland? This document explains how we do what we do, including how the TAM panel works and how we retrieve our data

Date added: 25/01/2016 What We Do