Find out all you need to know about the latest statistics and trends on TV in Ireland.
See how our community get the most out of TV advertising in Ireland
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Providing precise viewership data and promoting the power of television with a commitment to excellence, vision and adaptability.
A limited budget does not mean a limited TV campaign. Check out our data that details the number of advertisers by TV spend in Ireland 2020 and shows that advertisers large and small embraced the power of TV advertising
The essential facts and stats that every marketer needs to know about TV advertising in Ireland. Explore this deck full of useful charts, facts and figures to support any presentation.
The Checkout Top 100 Brands ranking is a showcase of the biggest players in Ireland’s FMCG sector. Being included on the list, is a huge achievement for any brand and maintaining and indeed, increasing your brand’s position on the list is an even bigger feat. This year TAM Ireland wanted to explore the relation between the Top brands in Ireland and TV advertising. Read our findings here.
Trade bodies and broadcasters around the world have joined forces for the third time to release figures on TV’s resilience and strength as an advertising medium.
This chart from Thinkbox focuses on the effectiveness of TV advertising investment for new to TV advertisers and considers how different media perform at different spend levels. Find out how by downloading it now.
The last 12 months have seen effectiveness move to the centre of the advertising industry – the place it should always have been. Our friends in Thinkbox have put together the charts that no advertiser should ignore.
The global proof of TV’s power and popularity can be seen in the Global TV Deck. The deck features data from over 24 countries and covers topics such as TV’s reach, popularity, resilience, trust, impact, and effectiveness.
In the last decade, despite disruption from so many new technologies and video services, TV viewing has remained remarkably resilient and there has been very little change in the amount of time we spend watching Broadcaster content
Using the TAM Ireland A/V Data Solution we have examined the video viewing habits of Irish Millennials aged 15-24 years.
Here are some "nickable" charts from our TV Review for 2017. The overview details key statistics, top advertisers and programmes, A/V Data Solution figures.
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