TV Advertising Revenue exceeds €230m in 2020

Against the backdrop of a global pandemic and the advertising industry screeching to an almost full stop in March 2020, the TV advertising industry performed remarkably well.

21/04/2021 - News

Adland-We want to hear your views!

We want to hear from those who work in the the media and advertising industry to find discover their attitudes to, and use of, media, technology and advertising.  It will take no more than 6 minutes of your time and you can fill it in directly below. The survey is conducted on an anonymous basis and … Continued

11/03/2021 - News

The Late Late Toy Show through the years

The Toy Show is now more about any one person or any one TV station-its an Irish institution. We look back at 12 years of viewing to this incredible show.

26/11/2020 - News

Some old rules and some new rules for consumer media in Covid Ireland

Some old rules and some new rules for consumer media in Covid Ireland  Mark James-MC at our Reopening Ireland webinar brings us through his thoughts on what the results mean for brands and marketeers.

12/10/2020 - News

TAM Ireland Presents: The Reopening Ireland Tracker Study and The TAMIs

On Wednesday Sept 30th we presented the results of our Tracker Study that has followed Irish consumer behaviour over the past number of months. A big thanks to our speakers:MC – Mark James Ian McShane – B&A Andy Pierce – Core Ann-Marie O’Brien – Three Ireland Jill McGrath- TAM Ireland You can access the slides … Continued

10/09/2020 - News

2019 TV Advertising Revenue the highest in 9 years

Total advertising spend on TV in 2019 was the highest it’s been since TAM Ireland started reporting on actual TV Commercial Revenue.

15/05/2020 - News, Research

Marketing During a Crisis

We know that planning marketing during a crisis is difficult. The articles below provide insights and assistance for marketers and agencies in planning and managing their brands successfully through the COVID-19 crisis.

7/05/2020 - News, Opinion

Closing date approaching for The TAMIs-Ireland’s TV Planning Awards

The closing date for entries to this years TAMI Awards has been extended until Friday, February 14th.

31/01/2020 - News

Top 50 TV Programmes 2019

Discover what made the list of the Top 50 Programmes on Television in Ireland in 2019

12/01/2020 - General News, News

Irish TV Broadcasters join forces

Irish TV Broadcasters join forces under TAM Ireland to launch extensive campaign to promote the effectiveness of TV advertising.

17/11/2019 - News

TV captures the attention of your target audience

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