News

2026 results of the ABC audit of commercials on Broadcaster Video On Demand (BVOD) to confirm the AV Play Completion Rate. Learn more here

5/08/2026 - Read more

2026 TV advertising revenue continues its strong performance

17/07/2026 - Read more

TAM Ireland selects Fifty5Blue as New Audience Measurement Provider

23/04/2026 - Read more

TV Advertising Revenue in Ireland Up 3% Year-on-Year in Q1 2026

17/04/2026 - Read more

Official TAM Ireland/Nielsen Media Ireland figures for 2025 reaffirm the enduring strength of television in Ireland, with viewing continuing to play a central role in daily life. Here is the list of the top 50 programmes for 2025

9/01/2026 - Read more

TAM Ireland has just released the latest instalment of their Adland survey series, and the 2025 results shine a light on a familiar question: do people working in advertising (“Adland”) see the world differently from the general public (“IREland”)—and does that shape how they plan and buy media? It’s a topic that always gets people … Continued

25/11/2025 - Read more

TAM Ireland have appointed ABC to conduct an audit of commercials on Broadcaster Video On Demand (BVOD) to confirm the AV Play Completion Rate. Learn more here

18/11/2025 - Read more

We are refreshing our Adland V Ireland study for 2025 to again explore the differences (if any) between the general public and ad industry professionals across areas such as TV viewership, device/platform usage, and media consumption. The goal is to better understand how industry experience may shape perspectives on media.

14/10/2025 - Read more

TAM Ireland has issued an invitation to tender (ITT) for 3 contracts

23/09/2025 - Read more

Make time for this unique webinar and hear from two of the industry's brightest minds on why TV is the home of big ideas.

11/09/2025 - Read more