Find out all you need to know about the latest statistics and trends on TV in Ireland.
See how our community get the most out of TV advertising in Ireland
Find out about our busy schedule of events, training and awards.
Providing precise viewership data and promoting the power of television with a commitment to excellence, vision and adaptability.
Since September 2017 the TAM Ireland A/V Data Solution has been available to all subscribers to the TAM Ireland data. The 2018 Data Solution was released in December 2018.
The A/V Data Solution provides a picture of A/V consumption by device and format, incorporating both in-home and out-of-home viewing. Data is provided on average daily, weekly and monthly reach by device and format, and incremental reach x format along with average daily minutes. The data includes both individuals from TV Households and from All Households and covers 17 demographics. The tool gives clear data on where and how different the demographics are consuming A/V content.
We have put together a quick video to show you how the tool works and how you can use it to make a total A/V media campaign more efficient.
Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.
If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.
This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.
Keeping this cookie enabled helps us to improve our website.
Please enable Strictly Necessary Cookies first so that we can save your preferences!