TV Overview-April 2021

TAM Ireland Commercial Channels reached an average of 70.6% of individuals each week in April 2021

Individuals watched an average of 142 minutes (2 hours 22 minutes) each day in April 2021. This is a 19% decrease on April 2020 which had registered huge uplifts in viewing due to the Covid-19 lockdown.

The show Reeling in the Years-2010 on RTÉ One on April 11thwas the most viewed programme of the month. An average of 653,500 individuals tuned in to the broadcast.

Our quick overview of TV in April 2021 is below. (A more in-depth overview can be found in our new Client Area)