The TAMIs 2024 shortlist

The TAMIs-Ireland’s TV Planning Awards 2024

Shortlist Revealed

The competition, that rewards and celebrates brilliant uses of TV, will be judged by our panel of industry experts. Winners will be celebrated at an afternoon ceremony on May 9th, where the winner of the Grand Prix will win €100,000 worth of TV airtime for their brand.

Full Shortlist for TAMI Awards 2024:

BEST USE OF TV SPONSORSHIP

  • OMD working with SSE Airtricity and DIY SOS: SSE Airtricity and DIY SOS – Building A Greener Future Together
  • Core Sponsorship & Spark Foundry working with Cadbury: Cadbury – Sponsors of 2023 World Cup on RTÉ
  • PHD working with Baileys and RTÉ Media Sales: “Douze Pointe” for Baileys
  • Core Sponsorship & Zenith & RTÉ Media Sales working with Londis: Londis – Proud Sponsors of Ireland’s Fittest Family

BEST USE OF INNOVATION

  • Spark Foundry working with KFC: How AV Fixed a Leaky Bucket
  • 4 Sales/Medialink: 4 Sales Agency Portal – A Market First Innovation
  • EssenceMediacom working with Boots: Boots Gets Ready With TV & Tik Tok Live!

BEST ONGOING USE OF TV

  • PHD working with Diageo: Never Settle
  • Starcom and Core working with SuperValu: Supervalu Sustainability & Tidy Towns

BEST TACTICAL USE OF TV

  • PHD Media working with Baileys: “Douze Pointe” for Baileys
  • Core & Starcom working with BYD: BYD The biggest car brand you’ve never heard of
  • dentsu working with Vodafone: Vodafone – Rugby RWC 2023

BEST TV STRATEGY

  • Spark Foundry working with 48: Dialling Up Success with 48’s Good Call
  • OMD working with Aer Lingus: Aer Lingus Brand “Love is in the air” time.
  • Zenith working with Irish Life: Better Thinking, Better Targeting, Better Tactics – A Better TV Strategy with Irish Life
  • Spark Foundry working with Aviva: Protecting the Base

AV Team of the Year

  • Core: Transforming Partnerships: Redefining the AV Status Quo. Core Investment
  • 4 Sales Ireland/Medialink: 4 Sales Ireland – Our 2023 Sales Story
  • Omnicom Media Group: OMG #KeepAVSexy

AV Planner of the Year

  • Carol Holmes dentsu
  • Michael Robinson Core
  • Sarah Flannery OMD

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