Tickets for the Long Lunch 2024 now on sale

We are delighted to announce that the Long Lunch is back for 2024 and we have lined up a fantastic keynote speaker for the event

Professor Karen Nelson-Field is the founder and CEO of Amplified Intelligence, which she established to measure human attention and guide the industry through the digital economy. She’s also the author of Viral Marketing: The Science of Sharing and The Attention Economy and How Media Works: Simple Truths for Marketers.

As more brands and agencies incorporate attention data into their media planning, we are now seeing stronger evidence that demonstrates the positive impact of attention measurement on business effects such as profitability and processes.

Over lunch in the Aviva Stadium, Karen will bring us through new bespoke Irish research, commissioned by TAM Ireland and conducted by RED C and Amplified Intelligence, to benchmark and measure human attention in Ireland across AV.

Buy your tickets here